Chanel is introducing a new flanker on Allure Homme, Allure Homme Sport Eau Extreme. It is described by Chanel as "an aromatic musk cologne" with notes of mandarin, cypress, spearmint, clary sage, white musk accord, tonka bean, cedarwood, sandalwood, and black pepper.
"True to its origins, EAU EXTRÊME takes its cue from ALLURE HOMME SPORT but has a decidedly more aromatic personality. Launched in 2004, ALLURE HOMME SPORT EAU DE TOILETTE captures all of the elements of a body in motion. In 2012, ALLURE HOMME SPORT is pushing a new boundary with EAU EXTRÊME. With a composition of exhilarating sensations, the new sporty, edgy, avant-garde scent appeals to risk-takers and adrenaline seekers.
Mint kicks things off from the very first note, along with refreshing of Sicilian Mandarin rind and Moroccan Cypress. The impression is as icy as the chill that runs down the spine just before taking a leap. Discreet but present, Clary Sage adds a touch of warmth, an almost amber plant-like sensuality. While not as spicy as ALLURE HOMME SPORT, the composition nevertheless calls upon Black Pepper from Madagascar, suggesting a muted, rhythmic beat that resonates in the chest. Then comes the big moment: a White Musk accord selected by CHANEL Master Perfumer Jacques Polge for its cottony soft and subtly animal intonations. And above all, the round, almondy note of Tonka Bean is used to create intensity. Cedar, a conserved note from ALLURE HOMME SPORT, plays a supporting role of pure strength in a straight line underscored by milky Sandalwood. One thing is for certain: ALLURE HOMME SPORT EAU EXTRÊME gives a fresh boost on the skin."
Via press release
Mmmm, the boy is very cute! I bet the fragrance isn't as interesting.
Posted by: marlena | March 30, 2012 at 10:22
Some of Allure Homme flankers were surprisingly good (Edition Blanche, for instance,) but I'm not a big fan of Allure Homme Sport.
Posted by: Victoria | March 30, 2012 at 11:16
Both Allure Homme Sport and Allure Homme Sport Eau Extreme would make wonderful Axe/Lynx scents. And seeing a surfer as the model of a Chanel ad campaign is to me the equivalent of seeing Mademoiselle Coco in spandex
Posted by: Memoryofscent.wordpress.com | March 31, 2012 at 04:12
LOL! Did you see the ad for Coco Mad with Keira Knightley wearing a skin-tight leather suit?
Posted by: Victoria | March 31, 2012 at 17:58
At least it was leather and beige...
Posted by: Memoryofscent.wordpress.com | March 31, 2012 at 17:59
:) Yes, very true! A step up from grey and spandex.
Posted by: Victoria | March 31, 2012 at 18:02